The age of permission marketing is upon us. Your customers are receiving a barrage of e mails, e coupons and direct mail messages aimed at winning their hearts and business. Meanwhile, database marketing companies are tracking their buying habits and selling the information to your competitors. Your competition is courting your customers. Is your name on their dance card?

Showing appreciation will go a long way toward strengthening your relationship. One way to show customers you value their business is to provide them with glossy, personalized loyalty cards. Acknowledge frequent visits and award points to your customers according to their level of spending in your business. Magnetic stripe and smart card technology can benefit both of you: Offer your customers product discounts and points toward merchandise, and record valuable data about their buying preferences at the same time. Stock complimentary products in close proximity to their favorites. Team up with area merchants to offer joint promotions. Tailor design your sales and marketing efforts directly at your customers’ needs. Build loyalty and watch your business grow!

•  Frequent customer loyalty plastic cards
• On site program registration
• Paperless coupons and promotions
• Instant loyalty account balance reporting
• Instant recognition of VIP customers

• Dual card hoppers for different, color coded card stock – card color denotes level of loyalty earned by customer; easy to upgrade to next level right on site
• Magnetic stripe and smart card encoding for easy recording of buying habits
• On site badging – no mail delays for employee or customer ID cards
• High speed, one step printing – no time-consuming cutting and pasting
• Durable, colorful employee photo ID badges
• Employee time and attendance tracking
• Access control